W3C validation and SEO

W3C Validitaion? To validate or not to validate? That is the question.
Friend of mine told me a few weeks ago that one of my web page isn’t W3C compatible so doesn’t validate correctly. I didn’t carry to much because he isn’t SEO expert, he is web programmer, so I think W3C for some reason is very important to him.
This days, this question for me is completely unavoidable: Is W3C validation important? Sure it is. But, is it important for SEO?!

To be sure, let’s check what google thinks about W3C validation. If you put google.com address in W3C Validator you’ll get this result: 35 Errors, 2 warning(s) Continue reading ‘W3C Validation and SEO’ »

Google Pagerank

Google PageRank is a link analysis algorithm used by the Google Internet search engine that assigns a numerical weighting to each element of a hyper linked set of documents, such as the World Wide Web. The main purpose is to measure its relative importance within the set.
Google pagerank is important but as Google employee Susan Moskwa confirmed that the company had removed PageRank from its Webmaster Tools section. Her post said in part, “We’ve been telling people for a long time that they shouldn’t focus on Google PageRank so much; many site owners seem to think it’s the most important metric for them to track, which is simply not true.”

Continue reading ‘Google pagerank – how much it is important?’ »

Page title and SEO

Page title is one of the most important “tags” on your website. This tag is title of your web page and is normally displayed at the top of the browser window. If you want to have SEO optimized website read carefully this article and take care of your page title.

For most search engines, with google on my mind, the maximum lenght of page title shouldn’t be more than 70 characters. Before was 66 and now google support up to 70 characters. About 8-12 words will be good optimum. If your page title is longer than 70 characters, your page title will be cut off around 70 characet on the search engine result page. Continue reading ‘Page title – most important tag for SEO’ »

First on Google

First on Google? Why this headline doesn’t sound something like to be first on Yahoo, Bing or maybe even better; first on search engines? Reason is simple. Google is number one, most popular and most advanced search enigne in the world. If your site isn’t indexed on Google, or if you’re not in top 10, you lose many visitors.

Nowadays is common to say or even to hear that you need to be in the first page of Google results if you want to receive clicks. That means to be at the very top 10. That’s right, but to get even more visitors you need to be first. Why?
Because, if your site is on searched keyword on 9. or even 10. position you could end up with getting only 1% of all overall clicks. How to grab 99%? That’s impossible, but you can get more than 50% if you’re first on Google. Continue reading ‘First on Google’ »